Interview: Deep Dive into the Capabilities of MMP vs Google Analytics

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This week on Mobera Mobile Marketing Show, Tarek speaks with Yigit Atakan – Partnerships Manager of MENA, Turkey & Pakistan at Adjust, the world’s leading mobile measurement platform (MMP).

Yigit takes a deeper dive into the different capabilities that an MMP offers in comparison to Google Analytics.

Watch the full episode here.

 

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