Learn everything you need to know about mobile app marketing from A to Z in a classroom environment with practical exercises and study material.
Learn how to put together a strategy that serves your business objectives with clear and measurable KPIs.
Learn how to combine organic and paid media to drive app acquisition in a cost effective way.
Learn proven tactics to optimize your conversion rate and enhance your retention efforts to drive engagement on your app.
Demonstrate your new skills or gain a step up in your career with a Mobera Academy certification.
Learn about the tremendous growth that mobile app usage has seen in the past decade. Understand the value of mobile app marketing from a business standpoint. Learn the most important mobile app marketing metrics and analytics.
Learn how to properly manage mobile search ads across Universal App Campaigns and Apple Search Ads. Master mobile Display ads across ad networks and Social Media mobile ads. Learn how to grow your organic acquisition through SEO as well as influencer marketing.
Study the methods of retaining your app visitors through paid remarketing campaigns across self managed and third party platforms. How to retain your customers organically through automated push notifications, in-app messages, email marketing and sms campaigns.
Having a systematic process for increasing your conversion rate on your app, not only generates more conversions but it also improves your cost per acquisition across all marketing channels, making you more cost effective.
Learn how to properly track all your mobile app marketing activities across different channels into one centralized reporting dashboard. Learn about the potential risks of fraud in mobile app ads reporting and how to avoid it.
Map out your marketing plan across different channels that best serve your objectives. Set the right KPIs and budgeting for different marketing activities. Have a systematic approach to optimization.
We’re very excited to share this course with you. We’ve put our hearts & souls into making the most comprehensive mobile app marketing course available in the MENA region.
We’ve been working in the mobile app marketing space for over 7 years. We’ve worked with some of the biggest brands in the Middle East with monthly marketing budgets ranging from $5000 to $500,000. Now we want to take all the knowledge we’ve accumulated over the years and give it to you so you can succeed in the mobile era.
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